Social media also keeps me up to date with up and coming basketball prospects around the world, and with social media I can continue to uncover new developments in technology that help to shape and evolve the game of aspiring athletes. As a coach, social media keeps me attached to the ever-changing world of sports and allows me to research the best methods for coaching and tips for training athletes. We live in a technology-driven, social media breathing, thumb-scrolling society where probably all of your family members can be seen using some sort of electronic device all at once, even grandma. He may not be on the court with the Cavaliers to help them win, but his artwork will forever be intertwined with however this season ends up.Let’s admit it, we love our phones, we love our devices. The Cavaliers are primed for another run to the NBA Finals and Gerrard’s artwork serving as a piece of social media history is an organic investment to be proud of. Gerard did reveal that he’s rooting for King James and the Cleveland Cavaliers in the playoffs and it’s hard to blame him. Since James has such a big following and so many people saw the post, Gerard is hopeful this will lead to new opportunities to share his craft. His work has also been featured in articles for FanSided,, ESPN, Boston Globe, Washington Post, Bleacher Report and.
In addition, he has been a featured illustrator and designer for a number of media outlets including: ESPN, CBS, Sports Illustrated, Disney, Marvel, 2K Games, The Madison Square Garden Company and Major League Gaming. Gerard is a creative director for Sportsrocket, a leader in the sports streaming industry. How or why James came across it Gerard still isn’t sure but he’s thrilled he did. The now infamous LeBron/Lion portrait was originally created for FanSided’s “HP Quarterly” magazine cover in spring 2016. That’s because these two were the creative geniuses behind the artwork James used to send fans off.
This year was particularly special for Elliot Gerard and John Boyce. On April 14 th, like clockwork, LeBron James sent out his annual ‘Zero Dark Thirty-23′ post to let the world know he will be going silent on social media for the remainder of the NBA Playoffs.
LeBron James turned the lights out on social media in order to focus on the playoffs, but not before using artist Elliot Gerrard’s portrait as a final message. By Kayla Knierim 4 years ago Follow Tweet
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